Last year was a good year for cryptocurrency. In November last year, the crypto market hit a market cap of $3 trillion and it’s expected to reach and even exceed this figure in the future. Businesses in the blockchain and cryptocurrency field are taking advantage of the industry’s progress to scale their businesses. But with so…
The beginning of 2020 saw an exponential increase of discord servers and communities about NFTs. In the succeeding years, more groups continue to sprout. If you’re an NFT creator or investor, joining a Discord group can be beneficial in many ways. As a member of an active group, you can discover new NFT projects before…
Remote work has its perks. One of the benefits, and arguably the biggest one, is that in most cases you’ll find yourself “going” to fewer meetings. And, if you do have the odd meeting, you can only show up in a collar shirt with unbrushed teeth. We won’t judge. While you might not have to decide…
At first blush, IMAI appears to be one of the newer kids on the block, with a founding date in 2019. But that doesn’t really tell the whole story. While the self-service platform—with its discovery, campaign management, influencer app, and AI-powered analytics—was launched to the public in 2019, there’s a lot more history to where…
FOR IMMEDIATE RELEASE Cory Chamberlain, at Ace Pacific (724) 467-7771 [email protected] Legacy League to Commemorate 50th Anniversary of Title IX with Launch of ‘Black Girl Magic’ NFT Collection 06/01/2022 – In honor of the 50th anniversary of Title IX, Legacy League has launched the “Black Girl Magic” NFT collection. BGM is the brainchild of Auburn gymnast and 2019 National Champion, Derrian Gobourne. The sale of the BGM Collection is being timed to coincide with the inaugural NIL Summit in June where Gobourne is up for two awards: College Athlete Innovator of the Year and Best Crypto Award. “I am excited to launch my Black Girl Magic NFT Collection on the Legacy League platform. Not only do their values align with mine, but there is also no better time to do it. It’s time to celebrate, congratulate, and pay honor and tribute to my sisters who have given so much to
Social news site Reddit has long provided support for cryptocurrency as a payment method for in-app purchases. From Karma and trophies to the conception of cryptocurrencies within the many subreddits, experimenting with cryptocurrency and native Reddit NFT assets shows promise for Reddit’s plunge in decentralized finance.Reddit NFT Crash Course: What Is Reddit?Founded in 2005, Reddit…
As the hottest social media platform this year, TikTok has become the go-to marketing tool for most brands. But it’s important to develop informed TikTok marketing strategies to maximise your returns on the platform.17 TikTok Marketing Strategies: How TikTok Gained PopularityWhile it may seem like this platform shot out of nowhere, its distinctive short-form video…
Back in the early days of influencer marketing, many firms found the whole process of influencer discovery to be incredibly tricky. Indeed, some businesses abandoned the process merely because they had no idea where to discover influencers. As a result, the first version of our Definitive Guide to Influencer Marketing in 2017 included a sizable…
Every business aims to deliver a seamless shopping experience for their customers, not only to drive conversions but also to win repeat customers. This extends to all the other channels through which you’re maintaining brand presence such as Instagram. Fortunately, the ability to tag products on Instagram makes it much easier for brands to deliver…
Make no mistake, social media marketing is still relevant and effective. Though, there are a couple of concerning trends. Engagement rates seem to be decreasing and growth is slowing down. Plus, after two years of limited face-to-face interactions, we all crave some human connection. Moving forward, it’s safe to say that if you dreaded corporate events…
Influencer Marketing statistics show steady growth in the industry in the past few years. Its global market size has grown from just $1B in 2016 to a projected $16.4B in 2022. The same statistics show the massive market share of micro-influencers. In 2021, approximately 91% of influencer marketing was done by nano and micro influencers. The…
Today’s audiences have more reasons than ever to ignore us. They care less about our ads. They don’t have to read our articles. They won’t download anything unless it provides them with something of tangible value. They’ll scroll past your videos.The reality is that audiences don’t trust brands as much as they trust other people.…