A website acts like a digital storefront. It’s open round the clock which means that it’s always conversing with your target audience through its website design and content. As it’s such an important tool that’s always working on your behalf, you’ll want to make doubly sure that your writing is communicating the right message. If you’ve…
It doesn’t take much to begin live-streaming on platforms such as Twitch, Facebook, and YouTube. We have written a guide on how to stream on YouTube, and the process is very similar on the other platforms. All you need for a simple stream is a webcam and computer (or even just a mobile phone), some…
Netflix is a lot older than many realize. Founded in 1997, it started as a small DVD service that allowed users to order DVDs by mail before it expanded to the service as we know it today. In fact, many of its subscribers today might not even be familiar with the concept of DVD and…
While consumers are wired to respond to visuals, the podcast industry has grown significantly over the years. One reason for its success is the convenience that it offers. Considering that multitasking has become second nature to us, this medium allows us to get information while we continue with our daily lives, whether that’s commuting to…
Technology has been rapidly growing and shifting. We’re seeing innovations that were previously unimaginable. One of these innovations for many people includes the metaverse—a unique, immersive virtual environment that is quickly taking over the internet. You may have seen it first in science fiction movies like Ready Player One or The Matrix series, but now…
If you want your videos to succeed on YouTube, you need to build an audience for them. This is no different from any other types of content you upload online. There’s little point in having a website or blog if you only manage ten visitors a week, mostly your friends and family. You can write…
As part of your brand’s social strategy, it’s key that you use a brand monitoring tool. This way, you’ll be able to de-escalate a situation or possibly even prevent a negative comment from gaining any momentum whatsoever. Actually, it’s much more than just damage control. With the help of a good tool, you’ll also be…
Writing is difficult, even more so when you need to write about yourself. Considering how important an online presence is nowadays, a short bio is a must-have asset for everyone. To help you with this seemingly daunting task, we’ve broken it down into five steps. We’ve also included a few templates and real-life examples to…