Group

Monday, November 01

Early Registration at Hotel

Depart Hotel for Reception

Welcome Reception at Chicago Fire FC HQ

Reception Ends

Return to Hotel

Tuesday, November 02

General Registration & Continental Breakfast

*Times below are subject to change

Welcome and Opening Remarks

Inside the NFL: Fan Engagement, Media Consumption and Influencer Marketing

Tim Ellis, CMO, NFL

Ian Trombetta, Senior Vice President, Social and Influence Marketing, NFL 

Community and a Cause: A Look at Angel City FC’s New Sponsorship Model

Marisa Sharkey, Co-Founder & President, Birdies

Jessica Smith, Head of Revenue, Angel City FC

The New Abnormal: Making Sense of a New Sports Marketplace

What You Need to Know about Crypto

MODULE / Property & Partner Collaborations

A look at the innovative ways sponsors and rights holders are working together to disrupt the status quo.

11:00 – 11:20 AM

Amy Azzi, Senior Director of Sports Marketing and Sponsorships, T-Mobile

Rachel Jacobson, President, Drone Racing League

11:25 – 11:45 AM

TBD 

MODULE / Property & Partner Collaborations

A look at the innovative ways sponsors and rights holders are working together to disrupt the status quo.

1:45 – 2:05 PM

Doug Carnahan, Vice President, Corporate Partnerships, Chicago Bears

Mattias Stetz, COO, Rush Street Interactive

2:10 – 2:30 PM

TBD

PEPSICO: Brand Building, Shopper Marketing, Sports Marketing, Consumer Insights and Innovation

Chauncey Hamlett, Vice President & CMO, Pepsi Beverages North America (South Division)

Inside Michelob Ultra’s Investment in Women’s Sports

Kerry Scalora, Brand Director, Michelob ULTRA

Moderator: Michele Steele, Correspondent, ESPN

GATORADE: Youth Sports Marketing Efforts

Moderator: Rashid Ghazi, President, Paragon Marketing

Partner Insight: Relo Metrics

Brian Kim, CEO, Relo Metrics

Marc Reeves – former Nike executive

MODULE / Property & Partner Collaboration

A look at the innovative ways sponsors and rights holders are working together to disrupt the status quo. 

4:55 – 5:05 PM / SESSION ONE

Joe Carr, CEO, Thrill One Sports & Entertainment 

Ryan Lusk, Hot Wheels Franchise Management
, Mattel

5:10 – 5:30 PM / SESSION TWO

Tyler Tumminia Commissioner, Premier Hockey Federation

Kate Manfred, Senior Vice President & Chief Marketing Officer, Discover

Closing Remarks

Networking Reception

Wednesday, November 03

General Registration & Continental Breakfast

Welcome

Featured Interview

Moderator: Rashid Ghazi, President, Paragon Marketing

Naming Rights and Your “Name” in Lights: What’s Hot. What’s Not with Brand Activation

More than a Sponsorship: Inside the Chicago Cubs and DraftKings Exclusive Deal

Oracle: Using Data and Analytics from Sponsorship to Enhance the Fan Experience and Team Performance

Ariel Kelman, CMO & Executive Vice President, Oracle

Navigating Marketing Opportunities: Name. Image. Likeness.

Blake Lawrence, CEO, Opendorse

Marshall Osborne, Head, Business Development, Gopuff

MODULE / Property & Partner Collaborations

A look at the innovative ways sponsors and rights holders are working together to disrupt the status quo.

11:45 AM – 12:05 PM

Kyle Sheldon, Senior Vice President, Marketing, Chicago Fire FC

Doug Veliky, Chief Strategy Officer, Revolution Brewing

12:10 PM – 12:30 PM

Zach Feldman, Senior Vice President, Partnerships and Revenue, Premier Lacrosse League

Clay Luter, Executive Vice President & Co-Head, Sports, Ticketmaster

It’s a Wrap: Insights and Takeaways from the Summit

Closing Remarks

Conference Concludes

Source: Group

*This is a free press release. Upgraded press releases are ad-free!

Apple Global Battery Development Chief Moves to Volkswagen

A woman walks past an Apple logo in front of an Apple store in Saint-Herblain near Nantes, France, on Sept. 16, 2021. (Stephane Mahe/Reuters) SAN FRANCISCO—Apple’s global battery development chief, Ahn Soonho, has moved to Volkswagen to lead the automaker’s development of electric vehicle batteries, according to his Linkedin profile. This is the second time…

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How Much of All Money Is in Bitcoin?

After its launch in 2009, Bitcoin ushered in a new era of blockchain technology and digital currencies. Given all the talk about Bitcoin, you’d think it would be everywhere. Is that really true? How much is Bitcoin worth? Perhaps more importantly, how much of the world’s money is in bitcoins? With the price of BTC…

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