CreatorIQ Releases March Rankings for the Top Beauty and Fashion Brands on Social

Description

When developers post about a brandname on social media, how much worth does that material drive for the brandnames discussed?

That’s the concern that influencer marketing platform CreatorIQ—the go-to softwareapplication partner for brandnames like AB InBev, Disney, Sephora, and Unilever—aims to response on a month-to-month basis through The Top 10 report.

Created in collaboration with its justrecently gotten Tribe Dynamics subsidiary, The Top 10 ranks social media’s highest-performing brandnames by Earned Media Value, a proprietary metric that measures the approximated worth of social engagement with digital made media. These rankings serve as a photo of how brandname/creator collaborations are resonating with audiences, and location a mathematical worth on the outcomes.

The report takesalookat the leading brandnames for U.S. and EMEA cosmetics and skincare, as well as U.S. haircare, high-end style, and garments. For example, this March:

Fashion Nova led the clothing vertical by gathering $123.3M EMV from more than 3.0k developers, an 8% month-over-month boost. Dior led high-end style brandnames with $40.0M EMV from 3.4k developers, an 86% MoM boost. ColourPop led the cosmetics vertical, gathering $39.5M EMV from 3.1k developers, a 3% MoM boost.

EMV designates a distinct worth to a piece of material based on the platform it was released on, and the engagement got from fans and customers. This worth is then associated to the particular brandnames discussed within the post. EMV can be utilized to assess the made efficiency of specific marketing projects, and criteria brandnames within their wider competitive landscape.

For more insights, download the complete report here. 

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Source: CreatorIQ Releases March Rankings for the Top Beauty and Fashion Brands on Social.

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