Skip to material

the cover of the November 11, 1971 issue of Science News

Environmental advertising and marketing: A concern of stability Science News, November 27, 1971

A brand-new record released by the Council on Economic Priorities plainly lays out realities revealing that much company marketing on ecological motifs is unnecessary or perhaps deceitful … A huge percent of the ecological advertising and marketing originates from firms that are the most awful polluters.


Concerns concerning “greenwashing,” a term created in the 1980 s to define the technique of companies marketing their items as eco-friendly when they are not, have actually continued right into the existing environment dilemma. As even more customers have actually come to be ecologically aware, firms’ greenwashing methods have actually progressed Some power firms in the United States have actually declared that all-natural gas is a “tidy” power resource since the power plants send out much less carbon dioxide than coal plants. All-natural gas plants can release big quantities of methane, a powerful greenhouse gas In 2022, the U.S. Federal Trade Commission intends to assess its “ Green Guides,” regulations for firms that make ecological insurance claims.

More Stories from Science News on Environment

From the Nature Index

Paid Content

Resource: 50 years earlier, business greenwashing was well in progress

ajax loader

50 years ago, corporate greenwashing was well under way - Click To Share

Other recent press releases

*This is a free press release. All upgraded press releases are ad-free!

Livestream Shopping Benchmark Report 2022

This Livestream Shopping Report is brought to you by our partner, the Influencer Marketing Factory. The report takes an in-depth look at the evolution of Livestream Shopping in the US and UK. Livestream shopping bonanza has been happening in China for a few years now. In 2021, the Chinese livestream market reached almost $317B, so

Take Up to 50% Off Cool Toys for Kids at Target Right Now – CNET

It’s already December, so if you have kids on your holiday shopping list, you’ll want to check out the deal happening at Target right now. Kids toys are marked down by up to 50%, meaning you can get more for less and load up on plenty of great gifts for the children in your life

Apple Makes Plans to Move Production Out of China

Updated Dec. 3, 2022 12:34 pm ETIn recent weeks, Apple Inc. has accelerated plans to shift some of its production outside China, long the dominant country in the supply chain that built the world’s most valuable company, say people involved in the discussions. It is telling suppliers to plan more actively for assembling Apple products